2015, social media, lanscape, Toby Elwin, blog

Fast Start β€” Social Media Landscape 2015

The CMO 2015 Social Landscape partnered with Aberdeen Group to create a new chart and new evaluation criteria.

New social sites since arrive all the time, did your organization invest in Pinterest? Google+?

They might be an easy, what of Qzone? Plurk? or KakauTalk?

Now with Aberdeen Group research links you can find out what the heck to allot the VK budget.

deloitte, corner office, analytics, Toby Elwin, blog

Fast Start β€” Corner Office Analytics

Rule #1 in communication demands you know your audience. Since there is more than one corner office rule #2 states all analytics are not equal.

Corner Office Analytics (Infographic), presented by Deloitte, offers a guide to questions each CXO needs to be able to answer. If your CXO needs to answer these questions, you can be sure they expect you provide accurate context for connection.

brilliant mistake, health care, Toby Elwin, blog

Fast Start β€” The brilliant mistake of health and wellness

A healthy employee is a productive employee and health and wellness programs roll out across corporate America to capture this gain.

Compensation expert Carol Harnett shares her brilliant mistake from this Human Resource Executive article and detail on the data to her assumptions that reveal flaws in health and wellness resource commitments.

Fast Start questions brilliant mistakes.