Magnificent Seven, team of me, blog, Toby Elwin

High performance team of me

Many times what looks like a team is not team. A high performance team is beyond skin deep and requires shared understanding. A collection of well-intended professionals that meet, from time-to-time, around business issues, is not a team. In What It Takes to Build a Team, John R. Anderson’s dense and rewarding read, reminds me that there is no ‘I’ in team. Identity shapes how people describe their world. The range of options that someone can identify and define their view presents little issue, until collaboration. Teams work in concert to meet common goals: Share success; Collaborate for achievement; and Willing to give up resources for the good of the collective High Performance Team Law In our world of people, process, and technology, a single item can mean multiple things. The law of identity presents a shared meaning, not mixed …

Inbound, Campaign, Project, Checklist, Excel, Toby Elwin, blog

Inbound campaign project checklist – Excel

An inbound marketing campaign is a project that requires multiple points of interaction from concept, strategy, design, art, content and copy creation, and optimization to publishing, analysis, and campaign and lead nurture.

Where many of us might keep all the campaign components in their head, I sought to help manage this with a repeatable, scalable tool that helps all inbound project stakeholders manage, deliver, and analyze a strategic campaign.

This checklist lends order to the stakeholder and subject matter expert sign up, sign on, and sign off.

sharepoint, eric rhodes, jay hajj, Toby Elwin, blog

The project management SharePoint

Projects that understand what existed and what exists are both efficient and effective.

SharePoint has an incredibly rich out-of-the-box capability, but too many times the project team does not know what is capable with SharePoint.

With these self-paced, training links provide an overview of what could be to collaborate, search, publish, and file.

Project portals need to meet user objective, not IT administrator needs. More people should reject the SharePoint designer, not the SharePoint capability.

led zeppelin, project management, hindenburg, Toby Elwin, blog

A Led Zeppelin page of project management

Time impacts a project business need. How a project team identifies the impact decides if time is a resource waste or resource investment.

Before you sink costs into a project and well before your project looks more like sunk costs invest time for a better appreciation.

A review of what was, what is, and what should never be, is critical to identify risk to resource commitment.

Take a page from Led Zeppelin, who borrowed heavily from others, at times, without acknowledgment, to create something grand from what was tried.

change management, elephant, Toby Elwin, plan, irrational

One change management plan is irrational project management

That people change for organization need is at distinct odds with people’s needs. People change for organization goal is a very irrational expectation.

You can not plan for change if you do not plan for the impact that change has on individuals.

One communication plan can not account for the unique roles if it does not account for unique impact. One plan for all to follow equals everything that no one relates to.

One change management plan is irrational project management.

G8, meeting, project management, community persona, Toby Elwin, blog

Community persona for project management

A project is an intentional effort to deliver a product or service that creates an opportunity – intended or otherwise. Projects have multiple stakeholders with multiple needs for, or against, project realization.

Typical project steps include initial scope design, organization impact assessment, stakeholder identification, communications planning, risk, and a second iteration of scope, delving into user community goals serves project and stakeholders more accurately.

social media, agile, lean, scum, project management institute, pmi, presentation, Toby Elwin

Social Media in an Agile World

Very pleased to present at Project Management Institute New York City chapter on Agile social media. Longtime PMI volunteer, Steve Nosal, and myself presented Agile project management methods as a perfect blend to create and manage social media impact. Agile social media presented a great opportunity to formalize some thoughts from my Lean into social media post and present to a very active and engaged community. Agile Social Media Agile project management puts the customer at the center of the effort, relies on rapid prototyping, and transparency. Social media feedback, testing, and measurements are Agile project methods. User stories rely on persona methods. Many thanks to PMINYC for the invitation. You can download Adobe Acrobat or PowerPoint version just below.  To view presentation within this site, scroll past. Download my PowerPoint version to review my page notes for more detailed notes and sources. View below.  Invite me to speak at your event.

russian, meteor, social media, seo, Toby Elwin, blog, project media institute

Lean into social media

Social media stresses compression of more with less.  The more is information, the less is time.  Time to read, react, and respond drives our need to process information from wider sources and shortened news cycles. Individual and organization credibility can use a Lean approach in social media for more agile solutions to manage social media interaction. There is little patience to wait for the morning paper, the 7pm national news or even 24-hour-news broadcasts any longer. Live news streams in from all comers in all corners.  People on-the-ground, without press credentials, yes, but with on-the-ground credibility, nonetheless. Within 72 hours video of the February 15th meteor that streaked across the Russian sky had 138 million views; for some context 2011’s Super Bowl audience was 108 million.  The video was not captured by an official news outlet, the images came across …

SharePoint 2010, 3 challenges, organization, adoption, Toby Elwin, blog

3 challenges to SharePoint organization adoption

SharePoint provides organizations and all who work within them to take knowledge from someone’s hard drive and to a shared forum that fosters collaborative solutions. SharePoint meets two distinct organization objectives: Publish — Save to a SharePoint site in place of your hard drive you Collaborate  — comment, edit, alert, discuss, track, and manage To foment that value, as the Microsoft SharePoint Overview shows, SharePoint helps build: Sites, Composites, Insights, Communities, Content, and Search Great concepts and look at all the options available. However, I have found three challenges to SharePoint organization adoption. Heading into to their territory, or down the rabbit hole, as the case may reveal, we have three challenges: Application Portal Interface The challenges limit end-user adoption and the way people view a SharePoint alternative to current tools or workflows to accomplish or frustrate their work. The SharePoint:  Sharing is Caring Whether improved or …

SharePoint, intranets, change management, Toby Elwin

5 ways SharePoint intranets improve change management

Constant change relies on constant sharing and I have found Microsoft’s SharePoint application, a powerful enterprise, change management tool.

SharePoint provides multiple ways to build a portal where your organization can not only see latest announcements but participates in discussions and contribute to shared learning. more flexible than formal training and more widely available.

In the last 12 months SharePoint, has radically altered the way I design any change management effort I roll out. Good intranet design with change management efforts to link communication change principles, provide a host of change management options.

Social Media: Fight Flight or Friend, Shifting Role of Social Media in Business, toby elwin, st louis, organization development, Shifting Role, organization development, Business, adobe

Social Media: Fight, Flight, or Friend — organization development presentation

Below, my slides from today’s Shifting Role of Organization Development in Business Conference in St. Louis. To view presentation within this site, scroll below the 2 slides.  You can download Adobe Acrobat or PowerPoint version just below. Many thanks, once again, for the St. Louis Organization Development Network invitation and their efforts bringing the community together. Download my PowerPoint version to review my page notes for more detailed notes and sources. View on SlideShare and more to come from day’s fantastic conversations.

project management, process, promise, Toby Elwin, blog

Project management is not a process, but a promise

A project introduces something new.  New requires change from what was to a promise of what will. The project deliverable, or promise, undertaken without a process is a leap in the dark. No sane person will take a leap in the dark without some promise or rational premise of: What will be, What it will cost to get there, and How long it might take to get Process reduces risk. Project management process reduces project risk and reduced risk increases a project’s success rate.  The project goal enables the firm goal and the project promise enables organization promise. A project launched to a promise to deliver on time, on budget, and within scope relies on a team of people to manage project process, but does not hold project process above the promise. Process as hope Project management is a reliable, repeatable process to …