social media learning, community, persona, reading, book, timeline, Toby Elwin, blog

Community persona resource and influence timeline

Toby Elwin Blog Archive, Community Persona, Marketing, Organization Behavior 0 Comments

When I presented at the Shifting Role of OD in Business Conference in St. Louis, I showed a visual timeline of sources and influences that led me from organization development into social media.

I am asked for further insight into the sources and this slide.

Select image for a page with an expanded timeline and hover over each image for further information on each source.

chris brogan, brian solis, david meerman scott, lawrence lessig, new rules of marketing and pr, putting the public back in public relations, seth godin, chris anderson, the future of free, toby elwin, books, social media

Image mapped at

Community Persona Design for Organizations

  1. Buyer persona for organization strategy and development
  2. Community persona for organization development
  3. 4 design tools to meet persona context
  4. Community persona resource and influence timeline
  5. Communication with goal-oriented design and community persona strategy
  6. Community persona for SharePoint intranet design
  7. Community persona reaction for functional design
  8. Community persona for change management
  9. Community persona for project management

Go to Reading list heavy rotation for current book list

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