Closing out 2015, I look back at the year’s most viewed posts as a chance to reflect on blog topics, from …
Reengineering marketing
New conditions demand new business management strategy. Technology enabled a disruption greater than any department or team level at a company can solve.
Customers severed the business message and took control of marketing channels.
Media lost privilege, marketers lost their minds, business lost their playbook, and customer’s rewrote the rules of engagement.
We need to reengineer marketing from the outside in and then align people, process, and technology from the inside out.
Fast Start — Is HR the New IT?
Fast Start conversation: Policies, procedures, forms, transactions, compliance and administrative oversight. Sound like your human resources (HR) department? Many of those …
The bureaucracy option to manage risk
Policy, procedure, and bureaucracy tend to creep as an organization grows in size: revenues, market share, employees. With that creep does organization …
The cost of culture, a 50% turnover of the Fortune 500
If companies were built to last, than 4 of 10, almost 50%, would still remain on the the Fortune 500 a mere 10 years later.
Sustained success has less to do with market forces than company values; less to do with competitive position than personal beliefs; less to do with resource advantages than vision. Sustained success has to do with managing culture.
Organization change without an awareness of what drives the organization’s culture may be the reason close to 90% of all projects fail. Culture is key to remain great.
Change management stormtroopers and system theory
Frameworks and theories that rely on past events ignore all opportunity for organizations to interact in an interdependent co-generative way: systems theory.
Systems theory and systems thinking relies on interface, feedback, organizational goals, input, throughput, output, differentiation, and integration.