king joffrey, game of thrones, rule, Toby Elwin, blog

One rule to rule all: listen hear

Many managers take control with the belief their technical expertise in their field is more important in their management role than the challenge to manage finite resources of people, time, and budget.

Any technical ability the manager had, as an individual contributor to meet their functional skill, is not as important as the ability to listen, to motivate, to teach, to learn.

To promote the contrary is to promote insanity.

spock, live long, prosper, competitive advantage, Toby Elwin, blog

The final frontier of competitive advantage

If your company and my company recruit the same person and your company can not motivate that person, but my company can keep that person motivated: I win.

I’ll take an employee with half the technical skills who is motivated, over an employee with more technical skills who is unmotivated. We maximize resources to survive and motivation management is resources management.

If your company and my company need a series of projects to roll out a new strategic plan and your company can not deliver on those projects, but my company can: I win.