This article, Tech Edge: Hollow Point | Fast Company, offers a view on the latest, greatest–stop me if you’ve heard this before–social media …
How to launch and manage your social media identity — the slides
Last Thursday night I gave a presentation to the Massachusetts Bay Organization Development Learning Group [update 2015: now Boston Facilitators Roundtable] on how to …
4 tips to use Twitter for project management
In my last post I presented a case to manage your projects as a business portfolio. As a project manager the …
8 steps to better decision-making
We now have access to more information than we can possibly process. All that information does not always mean better decision-making. …
High 5, the wisdom of Twitter crowds
I have not heard a more savaged social media tool than the negative comments I hear about Twitter. What do I …
Marketing 2.0 – You better free your mind instead
Marketing was a constant assault is ever louder, obnoxious, efforts to overcome TiVo, the VCR and DVR, our iPod, satellite radio, and our Internet to gain our attention.
We are tired.
We cope, with filters.
We cope, by blocking their information.
We stop reading, we are tired of your marketing and public relations hype everywhere we turn throughout our day.
What is Marketing 2.0.
Twitter is a waste of time
Twitter has changed the way people communicate. The marketing world, as it was known, has been carpet bombed. The rules have …
Communication in the age of saturation, part 2
People don’t care what you are selling. People want to know what makes their life better. Is your communication effort designed …