G8, meeting, project management, community persona, Toby Elwin, blog

Community persona for project management

A project is an intentional effort to deliver a product or service that creates an opportunity – intended or otherwise. Projects have multiple stakeholders with multiple needs for, or against, project realization.

Typical project steps include initial scope design, organization impact assessment, stakeholder identification, communications planning, risk, and a second iteration of scope, delving into user community goals serves project and stakeholders more accurately.

community persona, change management, Toby Elwin, blog

Community persona for change management

With the on-going game focused on more of less, our organizations are expected to not only run lean(er), but to lean further into the winds of constant change and constant constraints.

Change is no longer an event to manage and move on, organizations must realize change is the only constant. This operating climate highlights change management as a competitive advantage to those that figure it out, pivot, and to maintain an engaged workforce.

The stakeholders and the voice they have remains a stronger voice for change than any amount of company flyers, magnets, and town halls. Adopt a community persona strategy to improve organization, change management capability.

SharePoint 2010, 3 challenges, organization, adoption, Toby Elwin, blog

3 challenges to SharePoint organization adoption

SharePoint provides organizations and all who work within them to take knowledge from someone’s hard drive and to a shared forum that fosters collaborative solutions. SharePoint meets two distinct organization objectives: Publish — Save to a SharePoint site in place of your hard drive you Collaborate  — comment, edit, alert, discuss, track, and manage To foment that value, as the Microsoft SharePoint Overview shows, SharePoint helps build: Sites, Composites, Insights, Communities, Content, and Search Great concepts and look at all the options available. However, I have found three challenges to SharePoint organization adoption. Heading into to their territory, or down the rabbit hole, as the case may reveal, we have three challenges: Application Portal Interface The challenges limit end-user adoption and the way people view a SharePoint alternative to current tools or workflows to accomplish or frustrate their work. The SharePoint:  Sharing is Caring Whether improved or …

sharepoint, community persona, intranet, design, Toby Elwin, blog

Community persona for SharePoint intranet design

SharePoint intranet site design that leaves out understanding user need offers little more than propaganda for what you hope sells.

Hope for a community to buy-in is not much of a strategy.

Conversely, community commitment happens when people return to seek value, exchange value, and contribute value with, and for, each other.

Can you build that? Yes, particularly when you start with a community persona strategy to identify end-user motivations and the transparency to contribute to their need.