Talent-driven designs such as strategic planning, culture alignment, change management, training, project management, and others can learn a lot from Buyer Persona methods pioneered in digital and product design. Community Persona shares methods for objectives beyond change management "buy-in", ill-fitting frames.
Organization change management and community commitment improves when the right message, meets the right community, where the right people see "What's in it For Me?". Unique personas make up companies, volunteer organizations, and other community spaces where we all opt in.
Agile Experience Design by the book

Social Media in an Agile World

4 design tools to meet persona context

Recap: Community Persona Design for Organizations

Buyer persona approach with an organization development twist

Community persona reaction for functional design

Community persona for SharePoint intranet design

Learning Timeline for Community, Social Media, and Persona Design

Communication with goal-oriented design and community persona strategy

Community persona resource and influence timeline

About Face 3: The Essentials of Interaction Design by the book

Interview for experience

Community persona for change management

Community persona for organization development

Buyer persona for organization strategy and development

Community persona for project management
